Meet Simon Kreiter, the newest player on the LOW6 roster. He’s our new Head of Product, and he found us before we found him.
Here’s the twist: Simon didn’t apply for this job. He stumbled into it.
A while back, one of his projects was to scan the entire loyalty and gamification market and work out who was best to partner with. Weeks of digging later, one name kept topping the list. LOW6. That deep dive turned into conversations with Jamie Mitchell (our CEO) and Charlie Littlefair (our Head of Commercial) and some exciting projects across the Allwyn portfolio. Fast forward to today and Simon’s belief in the products, the purpose and the performance of LOW6 has led to him joining the LOW6 team to help drive our offering forwards. Turns out the most thorough due diligence anyone’s ever done on us was Simon accidentally interviewing his future employer.
Before all that, Simon spent his career building and untangling product operations across gaming and lottery. Most recently at Allwyn, he took a fragmented patchwork of local setups and turned it into one scalable, centralised framework. Before that, at win2day, he drove digital transformation across the business and helped launch its online live casino studio.
Now he’s swapping analysis for ownership, and bringing that same curiosity to LOW6’s product roadmap.
Jamie Mitchell, Co-Founder and CEO of LOW6, said:
“Having worked alongside Simon for the last 12 months in his last role, he consistently demonstrated the product curiosity, ownership, and customer advocacy that made him a standout candidate for the Product Owner role at LOW6. I couldn’t be more excited for Simon to be joining us, and shape our ever-expanding product offering across the iGaming industry.”
LOW6 has grown it’s Free-to-Play offering to become to go-to choice for betting and gaming operators. But now that we’ve grown out exceptional products including mobile gaming with in-app purchases, a turn-key white-label skill gaming platform and a full loyalty system, it’s more important than ever to have additional structure to continue delivering world-class products, driven by the needs and input of tier one operators.
Simon puts it simply:
“I became quietly convinced that LOW6 has the strongest B2B/B2C product in the space, backed by a team and leadership that know exactly what they’re building. Today I stop analysing it from the outside and start shaping it from the inside. It’s the biggest step of my career so far, and honestly the most fun research project I’ve ever accidentally done on my future employer.”
“I have a deep understanding of the operator challenges and the role these type of technologies play from my previous roles and I’m excited to be part of the next phase of development for LOW6.”
Welcome to LOW6, Simon.
Are you curious about what LOW6 has to offer, or ready to Make Your Play in Gamification, Free to Play, Skill-based gaming or Loyalty? Contact us today for a demo.