The partnership grants BlueBet access to the full suite of Low6 free-to-play inventory as well as access to data of high propensity to bet players.
As part of the agreement, Low6 will launch engaging, free-to-play games where participants can win unique prizes by correctly answering prediction based questions on upcoming matches.
Jamie Mitchell, Low6 CEO, commented: “We are delighted to partner with BlueBet and to provide their players access to our unique gamification products throughout Iowa. This announcement further cements Low6 as a pre-eminent provider of free-to-play games in the market.”
Low6 is a leader in sports gaming technology that powers franchises with their own branded gaming experiences to engage and monetize their digital fanbases. For the fans, by the fans – Low6 inspires innovative and creative solutions that redefines future sports mobile gamification. Low6 is proud partners of the PGA TOUR, UFC, NFL Jacksonville Jaguars and NFL Cincinnati Bengals. Low6 was the recipient of “Innovation of the Year” at the 2021 EGR iGaming Awards.
BlueBet is a mobile-first, online bookmaker with a vision to provide more innovative wagering products to customers of Australian and international racing and sports.
BlueBet offers wagering products on 31 sports in Australia and internationally, plus entertainment and politics wagering markets. BlueBet provides customers a wide range of traditional wagering products as well as more innovative products, such as Exotics, Same Game Multis and Same Race Multis.
BlueBet is powered by a scalable, cloud-based technology platform, which has been materially customised and enhanced by the Company to focus on providing customers with the best experience possible. BlueBet has developed its customer-facing technology platform, website and native apps with a mobile-first strategy, to deliver a premium mobile experience to the customer.