DELAWARE, US (JANUARY 17) – Low6, the award-winning leader in sports gamification, has today announced the appointment of The Sports Network Canada (TSN) executive, Brittany Almeida, as new Sales and Strategy Director. Low6 has been forging partnership with top U.S sports leagues, brands and franchises, and in 2022 added an already hugely-popular B2B white label gamification proposition for the sports betting industry.
Brittany Almeida’s experience compliments all parts of Low6’s business. She comes with a wealth of sports betting industry experience, having most recently worked for TSN, where she launched the first-of-its-kind Sportsbook partnership agreement between TSN and FanDuel. She also led the development of sports betting strategy and partnerships for TSN, Canada’s leading sports broadcaster. During her four-year tenure, she successfully managed partnerships with league partners, brands, sportsbooks, and agencies alike. One of her major achievements includes the integration of The Edge, TSN’s sub-brand dedicated exclusively to daily sports betting and fantasy content.
“An award-winning leader in sports gamification, Low6 has taken the free-to-play category by storm,” said Brittany Almeida. “I am excited to join the ranks of Jamie Mitchell, Josh Turk, and the Low6 team in their mission to bring innovative gaming experiences for global partners across iGaming and media. This year will be transformative for Low6 and provide the opportunity to solidify our place as the go-to destination for betting operators, sports leagues and franchises, media organizations, and major brands to help engage and monetize their digital fanbases. I will help to continue to revolutionize sports gamification for those brands that seek to win.”
Low6, the #1 acquisition play in gaming, is an award-winning leader in sports gaming technology. Their groundbreaking platform is now available as a white-label gamification service to global betting operators. Low6 has been gamifying audiences globally, powering franchises with their own branded experiences to engage and monetize their digital fanbases, through innovative and creative solutions that redefine future sports mobile gamification. Low6 has proudly partnered with the NHL, UFC, LEARFIELD, PGA TOUR, NFL LA Chargers and the Cincinnati Bengals, and the NBA Sacramento Kings. For its trailblazing approach and next-generation gamification breakthroughs, Low 6 won the ”Virtual and Fantasy Operator” and “Rising Star” Awards at the 2021 EGR Operator Awards, “Freeplay Gaming Supplier” at the EGR North America Awards 2022, Industry Rising Star at SiGMA Americas Award 2022 and Fantasy & DFS Supplier at the EGR B2B Awards 2022.